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PATOU

Jean Patou created his homonymous brand in 1914. The fashion designer wanted to create garments that free women from any constraints. The dresses “take off” corsets, the skirts get shorter and soon Patou distinguish for a new sporty line that became symbol of an élitarian luxury. In 2018 Guillaume Henry became artistic director of the brand. Collections took inspiration from haute couture, art and beauty.

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